Sarius to launch CASER as a standalone software company for GO Company
Sarius is helping GO Company launch CASER, its case management software, as a standalone product company with its own brand, messaging and demand generation.
Services / Scale Ops
When what worked at ten deals breaks at a hundred.
From the first touch to the closed deal, we fix the six places where good leads get lost.
Follow a lead from first touch to closed deal. At each step: what usually breaks, and what we build so it doesn't. Pick the steps you need; you don't have to take all six.
The net goes wide before anyone defines who it's for.
ICP and persona blueprintThe companies you should win and the people who buy, defined before a single campaign goes out.
An implemented ICP and persona blueprint: the account criteria that define a good-fit company, the buyer personas with their titles, pains and objections, and a target account list built from it and loaded into your CRM.
Leads enter the pipeline with nobody checking if the company fits or the person can decide.
Fit scoringEvery lead scored on technographics and mapped job titles, so decision makers and champions stand out from the noise.
A live fit score on every company and contact in your CRM, built on technographics and a job-title map that tags decision makers, champions and influencers. The model is documented, so you can tune it as you learn.
Buying signals come and go and nobody acts on them.
Signal alertsEngagement, intent downloads and public signs a company is looking for a solution, sent to the person who should act, while it still matters. Plus the habit of acting on them.
A daily signal feed that tells each rep who to reach out to and why: engagement, intent downloads and public buying signals, routed to the right owner with a response time agreed. Plus a short weekly review that turns acting on signals into a habit.
SDRs chase what looks like a good lead, with no shared definition of one.
SDR qualification frameworkBANT or your own formula for what a qualified lead is, built into the CRM so every SDR works the same way.
An SDR qualification playbook: BANT criteria, discovery questions, disqualification rules and handoff fields, built into the CRM so no lead reaches sales without them.
Deals stall in the pipeline because nobody agreed what moves them forward.
Deal progression frameworkMEDDPICC or a method that fits your sale, with clear exit criteria per stage, built into the CRM so reps and managers read deals the same way.
MEDDPICC fields and clear exit criteria for every pipeline stage, built into the CRM, plus a deal review format for managers. A stage means the same thing to every rep.
Nobody can say which channel or campaign actually produced the deal.
Multi-touch attributionEvery touch credited from first contact to closed deal, so you know what to back.
A multi-touch attribution model connected to your deal stages, showing which channels and campaigns contributed to each closed deal, so budget follows what actually produces revenue.
Teams whose manual processes no longer scale, whose good leads get lost between teams, or whose sales process lives in people's heads.
Usually that's a team past its first wins, adding people faster than it adds process. It doesn't need to follow Foundational Ops: if your CRM and definitions are already in good shape, we start here. If a few foundations are missing, we fix just those as part of the work.
Aligned teams, automated processes and data-driven execution.
Sarius is helping GO Company launch CASER, its case management software, as a standalone product company with its own brand, messaging and demand generation.
Fractional RevOps can own the system once it's built. Sales Workshops and Sales Development Training help the team actually use the new playbooks. These are examples, not a fixed bundle.
Any of this can be bought On-Demand (from a 25-hour bank), as a Project Engagement, or within an Ongoing Growth Partnership. Compare
No pitch, no theater. Just a senior read on where your growth engine leaks, and what's possible.